The world seen through
the eyes of a child.
A message to our community
To our beloved customers and partners around the world — thank you. For over 70 years, Brums Milano has been present for the most precious moments of childhood: the first steps, the birthday parties, the celebrations big and small.
As of March 23, 2026, our online store is entering a period of transition. This is not an ending — it is a breath before something new and beautiful begins. The brand you love is being reimagined for the future.
Licensing & Investment Opportunity
Founded in Milan in 1951 by Giovanni Prevosti, Brums grew from a small textile family business into the undisputed leader in Italian children's fashion — a brand synonymous with quality, warmth, and sophistication across three generations of the Prevosti family.
From its first franchising store in Milan in 1989, to its omnichannel expansion across Russia, the Middle East, and Central Europe — Brums built something rare: a children's brand that parents genuinely trusted, and children genuinely loved.
The brand's signature values — sophistication, warmth, guidance, and reassurance — are deeply embedded in its DNA and translate fluidly across cultures and markets worldwide.
With an eco-conscious platform (#ecobrums), an established Retail Academy, and rich visual archives spanning decades of Italian design, Brums is a turnkey opportunity for the right partner.
Let's Build What's Next
Brums Milano has dressed children for the most joyful moments of their lives for over seven decades. That story deserves to continue. We are actively seeking the right partner — a licensee, investor, or acquirer — to carry this legacy into a new era of children's fashion.
Inquire About Licensing & Investment
"I believe Brums is like a tree, where family and tradition are the roots — and everything that grows from the ground is what the company has built across generations."
— Giovanni Prevosti, Founder · Preca Brummel · 1951